Fine arts dealer Sotheby’s is now accepting Bitcoin and Ether as payment methods. The first offering to test the response is Banksy’s Love is in the Air, which depicts a masked man throwing flowers.
This is made possible by partnering with Coinbase, which has set up a bespoke solution to enable this. Stefan Pepe, Sotheby’s Chief Technology Officer, said, by doing this, the firm is enhancing the client experience and appealing to a whole new clientele as well. The move represents another step towards cryptocurrency going mainstream.
“Leveraging the trusted exchange Coinbase is a natural progression and is in line with our dedication to enhancing our client buying experience and developing new ways to expand our client base by meeting them where they are.”